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OVERNIGHT SUCCESS MY ASS….

basketballcoach I am a massive fan of John Wooden who is arguably the greatest coach to ever live. His coaching career spanned over 30 years and he finished with a record of 664 wins and 162 losses. This translates to a winning percentage of .804! That high of a winning percentage is unheard of in sports though that is not the whole story, or even the reason why I am such a fan. Wooden is famous for never allowing his players to forget the basics. Fundamentals were the foundation of his coaching mantra. His former players recall how he would teach them how to properly put on their socks during the first practice of every season. This happened not just their first season on the team but every single season they played for him! Why did he go to such lengths to teach 20-year-old men how to put on their socks? He knew that if their socks were not tight to their feet they could develop blisters during games and that would reduce their ability to play at their highest level. My love for Wooden is fueled mostly because of the one fact that most people never seem to focus on. His incredible success came during the last 12 years of his career. During his first 17 years as a coach Wooden’s record was 329 wins and 140 losses. Good? Yes. World Class? No. During the last 12 years of his career he was able to achieve 335 wins, 22 losses and some championships too! Preparation and time are the keys to success. There is no overnight success as I can attest to it. I have been in business for 21 years and for the first 15 years, almost 75% of my career, I could see we were an average company. Just like Wooden coaching in his prime though, in the last six years we have become world class and are consistently winning. Take a look at John Wooden’s, “Coaching Record” below. When you are reading it, notice the consistent success while remembering that preparation and time are the keys. basketballstats ABOUT THE AUTHOR: Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX. CFF is celebrating its 21st year in business and provides financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment. CFF is the proud recipient of the 2014 & 2015 Inc. Magazine Top 500/5000 for being one of the fastest growing private companies in America. Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve. He is the author of, “The Grit” and his latest book, “I NEED MORE MONEY” will be out in the fall of 2016. Learn more at www.cffnationwide.com or call 972.247.8447 phone on twitter @mattmanero.
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Hate Your Job? Let Me Help You Quit!

HATEYOURJOB Every week I do a radio show called, “I Need More Money Radio,” that connects to my new book coming out in the fall called, what else, “I Need More Money.” On this week’s show we talked about how you may need to quit your job and possibly change careers to start making more money. My 6-step checklist to prepare you for this change is below, but let me first address the employers who will send me hate mail. Employers: you have a responsibility to help your great employees find their superpower. If you think your great employees will accept staying stagnant in low paying, dead-end jobs, and accept 2-3% annual pay raises, I suggest you wake up. It is 2016 and the world has changed. The great ones want challenge and fulfillment in their careers and you need to help them find it. When you have employees who do not want this, you might want to think about rearranging your roster and moving up the food chain. The 6-Step Checklist to Finding your Dream Job and Making More Money: 1. Determine your superpower Your superpower is the one or two things that you do best. The problem is that most of us do not recognize our superpower because our superpower comes easy to us. We do not have to think about it much. In this case you may need to ask others, “What do you think I’m best at?” Maybe you are great at interviewing, selling, motivating, dissecting numbers, or maybe even dissecting animals! When you find whatever you are great at, lock onto it and make it your superpower. Remember that it is something that you do better than almost anyone. 2. Focus all your attention on fueling your superpower Once you have determined your superpower you need to pour all your attention and energy in its direction. Watch videos, read about it, ask questions, role play to master it – you get the picture. Do this for your lifetime and you will find great success! 3. Do not follow traditional hiring channels – go direct Do not wait for recruiters or online job searches. Rather, find 5-6 companies whom you would like to work for, that you think could benefit from your superpower and call them directly. Ask their receptionist for the head of the department that connects to your superpower and get a five-minute interview with them. During that interview emphasize your focus on why your superpower brings their company massive amounts of value. If you do this right, the interview will last a lot longer than five minutes. 4. Talk to your current boss There is nothing that I hate more than knowing that someone, or anyone, did something behind my back. My old man used to say, “It’s OK to do a deal with the devil, as long as you know you are doing a deal with the devil.” In other words, your boss will appreciate the fact that you were at least honest with them in regards to looking for a new job compared to finding a new job and then dropping the bomb on him or her. If you are exceptional your current employer will throw money at you to stay. If you still prefer to leave the position just remember to not burn bridges. Harvey Mackay, the author of How to Swim With the Sharks without Getting Eaten Alive, says it best when talking about burning bridges: “If you are going to burn bridges you better be a good swimmer.” Conduct yourself in a manner that makes people like you and think highly of you at all times. 5. Never quit one job with another A smarter move is to keep the communication open and the money coming in. If you are changing jobs and there is still a connection between you and your old one, you are able to maximize your chances for more opportunities of success in the future. 6. Commit 110% for 1 year Reed Hoffman, founder of LinkedIn, says that his company only offers 6-12 month employment contracts because that is the length of time that either the company, or the employee, can commit to each other at 110%. I actually like this strategy. Commit to your new company with 110% of your effort for one year and do not look for other work, do not take calls from headhunters, or anything that will take away from your full effort being directed toward your new company. Ty to keep your head down, bust your ass for one solid year, and then come up for air. If you do this correctly the next offer will make itself known to you. Never take the next deal unless it comes with more opportunity for you to fuel your superpower and get paid for it. Titles are meaningless and if anything, you want a low profile title in an underperforming department that NEEDS your superpower. You can turn that department around and become a superstar within your first year. Once your talents have been proven here, after that first year, you can look for the next opportunity that continues to fuel your superpower. About the Author: Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX. CFF is proud to be recognized in the 2014 & 2015 Inc. Magazine Top 500/5000 for being one of the fastest growing private companies in America. CFF is celebrating its 21st year in the business of providing financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment. Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve. He is the author of, The Grit, and his latest book, I Need More Money, will be out in the fall of 2016. Learn more at www.cffnationwide.com, call 972.247.8447, or follow on twitter @mattmanero.
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DON’T BELIEVE THE HYPE…YOUR BRAIN IS FOOLING YOU!

PublicEnemy Rappers, Public Enemy said it first in 1988, but it still rings true today…DON’T BELIEVE THE HYPE.  But the hype on talking about is the kind your mind tells you like:
  • “I’m good…”
  • “I’m doing fine…”
  • “I have enough money…”
Sorry folks…NONE OF THIS IS TRUE!
  • You are not good…you can be better.
  • You are not doing fine…you need to push harder
  • You don’t have enough money…nobody does.
Although our brains are the most powerful supercomputers ever created, we are wired like cavemen and cavewomen.  Our brain actually wants us to rest, to take it easy, to store fat.  Why? Because we are meant to be hunters. We are meant to conserve energy so that when we leave the cave to chase down our food, we have the energy to do so.  Obviously times have changed, yet our brains still want us to conserve.  That’s why our subconscious tell us to relax, sleep more, take it easy, and feed me carbs, fats and sugars.   You must fight against this urge to take it easy.  You don’t know when 2 planes are going to hit sky scrapers, or when your customer is going to retire, or when your health might take a turn for the worse.  Push harder now, don’t wait, and don’t get caught off guard. Here are 5 tips to keep you motivated and in the game at all times:
  1. DREAM BIGGER: You can accomplish more.  Put your feet up on the desk, lean back for 5 minutes and dream bigger.  Dream about helping more people, providing more for your family, more travel, or maybe dream about the finer things like houses, planes, or cars.  Whatever you want…just take the time to dream about it first.
  2. VISUALIZE PROBLEMS: After you are done dreaming, now visualize problems.  What would you do if your health or the health of someone you love took a turn for the worse.  Would you have enough money or freedom or time to help them?  What if your industry faced new regulation?  What if your best client closed up? What if you got sued?  Are you really Okay now?  My guess is NO!
  3. STOP COMPARING DOWNWARD: It doesn’t matter that you have more than your family members, or neighbors and friends, they are not YOU. YOU need to compete only against your own potential.  What are YOU capable of achieving, not how you compare to what others have acheveid.
  4. PLAY UP: Who do you know that has already achevied what you want?  Hook up with them…they want to help you.  Just reach out to them, ask for a few minutes of their time and trust me, most of them will be happy to answer your questions.  If not? Don’t be deterred, just reach up to someone else.
  5. STAY GRITTY: Grit to me is the desire and willingness to do anything…anything legal to reach your goals.  So once you reach a goal, move the target up and stay gritty to reach it again.  Grit, in almost all cases, out trumps schooling, degree’s, and even experience.  HE/SHE who wants it the most and is willing to make the greatest sacrifice will win.
ABOUT THE AUTHOR:  Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX.  CFF is celebrating its 21st year in business and provides financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment, CFF is the proud recipient of the 2014 & 2015 Inc. Magazine Top 500/5000 fastest growing private companies in America.  Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve.  He is the author of “The Grit” and his latest book “I NEED MORE MONEY” will be out in the fall of 2016.  Learn more at www.cffnationwide.com or call 972.247.8447 phone on twitter @mattmanero.
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BEING COMFORTABLE IS NOT THE GOAL…

GrantCardoneCall My company spends over $20,000 per year on the greatest sales training platform on the planet – CardoneUniversity.  The reason is simple, I want a coach, a trainer, a confidant, who is not afraid to push my team and I OUT OF OUR COMFORT ZONE. Doing things you don’t want to do is a major key to success.  Our company is a real life example.  For 18 of our 21 years, we played it safe, stayed under the radar screen, and unfortunately, stayed small.  3 years ago, we committed to lifting the curtain of our great company, market ourselves to the world via video and get out of our comfort zone. CFF grew from $36,000,000 per year to over $100,000,000 per year and won the coveted Inc. Magazine Top 500/5000 Fastest Growing Company in America award for 2014 and 2015.  If I say so myself, it has been quite a ride. Watch this quick 1 min. video from my friend Grant Cardone as he BLOWS up our entire company during one of our live Skype calls.
  Push yourself harder…you have more to give and trust me…it’s all worth it. ABOUT THE AUTHOR:  Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX.  CFF is celebrating its 21st year in business and provides financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment, CFF is the proud recipient of the 2014 & 2015 Inc. Magazine Top 500/5000 fastest growing private companies in America.  Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve.  He is the author of “The Grit” and his latest book “I NEED MORE MONEY” will be out in the fall of 2016.  Learn more at www.cffnationwide.comor call 972.247.8447 phone on twitter @mattmanero.
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Your Personal Brand Matters More Than You Think. Focus on it NOW!

namebadge A caller named Matt, on my weekly radio show offered a great case study on the importance of personal branding.  He recently moved back to the states, wanted to get a job leasing real estate and said he was having difficulty finding work. When I pushed him on what is personal brand on social media looks like he said, “non existent.” My reply was “bummer for you.”  Here’s why: Let’s say that Matt had worked to create a base line following on social media and enjoyed, 1,000 +/- friends on facebook, and a couple thousand followers on twitter and Instagram, Matt would have a very different outlook on his chances of finding work.  His efforts to build a personal brand via social media would immediately differentiate himself from other applicants, because he could start to push the real estate property to his followers.  He could bust out his smart phone, start taking pictures of himself in the pool, the gym, with residents, by the security gates and promoting monthly specials and share them to his social media accounts.  That creates thousands of views and interactions, and guaranteed, it would create some buzz and probably some new tenants.  New tenants equal new revenue for his new employer and all employers love that.  This process is a perfect example of how building a personal brand gets you hired, and if done well, it puts more money in your pocket. Regardless of whether you are an employee or an employer, here are my top 5 tips to building a stronger personal brand:
  1. You must start. Our biggest problem in business is that nobody knows us.  Therefore, you must start to get attention.  This is complicated because most of us have been taught to “stay under the radar” and “don’t draw attention to yourself”.  This is BS.  That is old thinking.  The new way of thinking is “ring your bell” and “get your ass noticed”
  2. What you say lasts forever. This is not a bad thing, because if you are saying great things, why wouldn’t you want the content to live forever.  Remember this fact, and stay positive with your content and your shares.
  3. Don’t bash. Unless you are trying to be known as a contrarien or troublemaker, you should keep your negative comments off of social media.  Anybody can be a jerk, leave that to others.
  4. Provide value. Gary Vaynerchuk, perhaps the global leader on social media says it best in his book, Jab, Jab, Jab, Right Hook.  Simply stated, give good content, give good content, give good content, ask for the business.
  5. DO MORE THAN YOU THINK. The marketplace is very crowded and cloudy.  In order to get noticed, you need to do more than you think.  I like my pal Grant Cardones version of things…do 10times what you think you should do.  This means if you are sending 1 tweet per day, you need to be sending 10.  I couldn’t agree more.
Personal branding equates to dollars both now and in the future.  The process does not occur overnight and it take consistent effort, but it works.  Get started.   ABOUT THE AUTHOR:  Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX.  CFF is celebrating its 21st year in business and provides financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment, CFF is the proud recipient of the 2014 & 2015 Inc. Magazine Top 500/5000 fastest growing private companies in America.  Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve.  His latest book “I NEED MORE MONEY” will be out in the fall of 2016.  Learn more at www.cffnationwide.com or call 972.247.8447 phone on twitter @mattmanero or www.mattmanero.com
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How to Gain Friends and Influence People, the 2016 version

I believe with 100% certainty, that the people you hang around with dictate your success or failure.  If you hang around rich people, your chances to be rich go up.  Hang around poor people and your changes to be poor go up.  The same principle applies to friends, happiness and fitness among just about anything else.  The question becomes, ”If I come from no contacts, connections, or influence, how do I get the attention of the people I want to meet and hang around?”  Dale Carnegie wrote the legendary book, “How to Gain Friends and Influence People” in 1936.  The concepts in the book still hold true today, so go get the book and read it.  But in today’s fast paced world of the internet, social media and tons of scams, how can we get attention today? Here is my 6 step checklist to help you move up the food chain and connect with the players, the influencers, and the top dogs you want to become: #1.          Be Ready:   You never know who might walk on or off the elevator, so be ready.  Have your intention, your value, your benefits, your plan down pat.  When the opportunity presents itself, you need to be ready to deliver.  It might be the only chance you get. #2.          Get Their Attention:  When I got introduced to Gary Vaynerchuks’ material, I was blown away.  I also learned that Gary V. has a dream of buying the New York Jets.  So what did I do?  I bought a Joe Namath autographed New York Jets Helmet, and sent it to him with a nice card thanking him for his awesome content and wishing him the best on reaching his dreams.  The sad part is Gary V. never sent me anything in return.  But I see my helmet in many of his videos, and you can rest assured that when I do meet him, I will reference MY helmet and get his attention. #3.          Solve a problem for them:  Influencers don’t need more on their plate, they need less.  So if you help them solve a problem, you get their attention. #4.          New information:  What do you know that they don’t know?  Do you know about new technology, new programs, new regulation that would be news to them?  If so, you just became more valuable.  Offer your information wisely and legally, but don’t be shy…offer it up. #5.          Execution:  The biggest question a heavy hitter is asking is “who is going to pick up the shovel and start digging the ditch?”  In other words, who is going to execute the new plan, or new idea.  If you can do more than just come up with a good idea and actually execute, you become valuable to them.  Become most people just take the first step.  Be the person who can take it from idea to scoreboard. #6.          Be yourself:  Top dogs already have plenty of people nipping at their feet, they don’t need more.  So be yourself.  If you like hunting…talk about hunting.  If you wear loud colored clothes…wear them proud.  By being yourself, you separate yourself from most of the other people who are trying to be someone or something they are not, and players see that junk coming a mile away.   Remember, who you associate with matters.  Learn these skills, use the wisely and often and as fellow Dallas, resident Zig Ziglar used to say…SEE YOU AT THE TOP   ABOUT THE AUTHOR:  Matt Manero is the Founder and President of Commercial Fleet Financing, Inc. (CFF) located in Dallas, TX.  CFF is celebrating its 20th year in business and provides financing for commercial fleet vehicles such as box trucks, cargo vans, big rigs, tow trucks, dump trucks and construction equipment, CFF is the proud recipient of the 2014 & 2015 Inc. Magazine Top 500/5000 fastest growing private companies in America.  Matt has helped dozens of employees and thousands of small business owners move closer to the money they deserve.  He has written 2 books.  The Grit is available at www.mattmanero.com and his latest book “I NEED MORE MONEY” will be out in the fall of 2016.  Learn more at www.cffnationwide.com or call 972.247.8447 phone on twitter @mattmanero