How did you get started in business?

I started my primary business, Commercial Fleet Financing, Inc. (CFF) in 1995, in a dumpy one bedroom apartment with a phone, a folding table and a yellow pages (remember those?). I was broke but ambitious and knew that I would “outhustle” large publicly traded banks and early business from clients. The early stages of growth were very difficult, but after 23 years in business, CFF has funded well over $1 billion in trucks, trailers and equipment for tens of thousands of transportation related companies nationwide. We are now one of the leading transportation equipment financing companies in America. I’m grateful for my team and the success we have built for ourselves. It has been a long road, but worth every ounce of sacrifice.

What is your area of expertise?

Anything business related. My career has provided me extensive “boots on the ground” experience within all aspects of business such as sales, marketing, management, leadership, accounting and now social media and branding. Although my business is the financing of transportation equipment, I have personally worked with tens of thousands of businesses from all industries. I may not have seen EVERYTHING…but I assure you I have seen MOST OF EVERYTHING, and can help anyone get their business from PAIN to PLEASURE.

What is the biggest regret you have?

I have only two regrets. One is that I never served my country as a soldier. My second is that I took too long to scale up my business. I was afraid, and I stayed small too long. My life changed when I decided to grow CFF to $100 million per year. The growth of the company changed everything for everyone around me, and it should have happened much earlier.

Why did you write your books?

My first book, THE GRIT was self published in an effort to gain exposure for me and CFF. My second book YOU NEED MORE MONEY tells the story of my brother-in-law John. He died at age 46 and left a wife and 4 children under prepared. It also left his sister, my wife Rokki, devastated. They were crazy about each other. YNMM is published by Penguin Books and it believe it can provide hundreds of thousands of people with the needed wake up call and roadmap to fix their money situations.

What topics do you speak on?

After 20+ years of growing my own multimillion dollar business, I believe that I have seen almost everything.  My primary speaking topics are:

Grit:  I believe there is a shortage of pure Grit in most businesses today.  Grit to me is mental toughness to stay in the fight to understand problems and deliver solutions that work.  This encompasses all areas of business especially company culture, hiring, management, strategic planning and sales performance.

Torch: After reaching my lifelong goal of building a $100 million per year business, I was unsatisfied.  So I torched it.  I literally ripped it apart and rebuilt it from the ground up based on a renewed company culture and mission statement.  It was the single greatest decision I have ever made.  Through this experience, I am able to teach other businesses how to reclaim their business by “torching” it.  Watch my recent TEDX talk on our TORCH as well as my speech at WIN THE STORM on the topic.

Matt’s “TORCH” TEDX talk:  https://www.youtube.com/watch?v=1Zon5sauXqQ

Matt’s “TORCH” speech at WTS – Miami https://www.youtube.com/watch?v=xFAKxQeMRXI&t=15s

You Need More Money: Matt’s most recent book, published by Penguin/Random House Books is a hit.  It covers the story of how a beloved family member recently passed away at 46 years old and did not plane well for his families future.  The book and Matt’s speech discuss the importance of “Waking up” to your financial shortfall as well as building a “roadmap” to fix it…NOW!

My talks focus on real life stories, lived by me, that give everyone in the audience the confidence that they can start from zero, and build a career or business that delivers the results that provide them with the life they have always wanted.  Every talk I conduct is custom build to the specific needs of the audience in attendance.  Every audience, regardless of the size, deserves my best, and I will always bring it.

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